Cymfony Maestro

Comprehensive, real-time and insightful monitoring specific to your company and brand

Cymfony's enterprise-class listening platform, Maestro, sorts through the vast amount of information online, giving clients real-time access to the most comprehensive archive of traditional and social media. Cymfony Maestro filters and classifies a huge volume of online conversations, revealing insights about your brand and market that are relevant and actionable, presented in an acessible, easy-to-use format.

Explore the value of Cymfony's Maestro platform

Comprehensive global content sourcing: millions of new global traditional and social media posts added daily. Cymfony's expert linguistic analysis authenticates the data to weed out spam and irrelevant posts.
Robust filtering options: segment the data based on your unique needs and timeframe, from broad slices to granular data well beyond the past 30 days. Direct links to source documents behind the data provide valuable context.
Intuitive web-based user interface: users across your enterprise can share dashboards, create their own views, or export Cymfony widgets or data into your other applications to meet your needs.

Why choose Cymfony Maestro?

Relevant insights: Exceptional information extraction technology supported by experienced linguistics and analyst teams with expertise in your specific vertical.
Customisable: On-demand, unlimited number of dashboards, informational alerts, data download and reporting tools - completely configurable to meet your needs.
Enterprise-class SaaS Platform: Scalable and flexible to serve your functional needs; consistent, intelligent metrics, seamless data integration capability.
Global reach: Offering the largest breadth of filtered relevant content available, with millions of new posts added daily - and insight to the global language nuances relating to conversation about your brand.

Press Releases

27th January 2012 - 1 In 2 consumers research electronics purchases on specialist retailer websites but only 14% buy there

Kantar Media’s Online Shopper Intelligence report highlights that specialist electronics retailers are failing to convert browsers to buyers as 52% of shoppers buy from mass merchants like amazon.co.uk.

Pulse on the Economy

In this paper, we share how the convergence of two major influences – the economic recession and the “Social Media Revolution” – led to a research partnership between Kraft Foods and Cymfony, a Kantar Media company, to understand how the challenging economic climate affected consumers’ attitudes and behaviours regarding grocery shopping.

Media Monitoring & Evaluation

Global media monitoring and media evaluation requires precise media intelligence, something we promise you thanks to the integration of Presswatch and Millward Brown Precis.

Our broadcast monitoring, press cuttings, press monitoring, internet monitoring and media analysis is also informed by insights gained through over fifty years of experience previously known as TNS Media Intelligence, Tellex and Parker Bishop.

Audience Measurement

The audience measurement services we provide for organisations such as BARB go far beyond simply measurement.

Using the resources of software tools such as Infosys, Expert Software, X*pert, we ensure that TV measurement, radio measurement, and internet measurement all allow for more effective media planning using our PeopleMeter, VirtualMeter, Return Path Data and Portable People Meter PPM technologies.

KantarSport

KantarSport is our dedicated sports monitoring and sports research specialist unit that delivers genuine insights into the challenging sport and entertainment sector, playing a pivotal role in the sports sponsorship sector worldwide.

Working with sporting federations, sport rights holders, football clubs, sports clubs, teams, sports venues and sponsors across the globe.